Commerce And Content: The Perfect Couple Or A Tumultuous Affair?

Integrating web content management and e-commerce is key to offering consistent and meaningful experiences to your customers. To help you understand how and why the two should work together, take a look at this insightful report from Forrester Research, Inc. Download the report to learn:
- Where e-commerce and content management systems overlap and why it matters
- How marketing and e-commerce teams should align to better serve customers' needs
- The smartest ways to approach integration

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